Welcome back to another episode of The Curious Consumer! We're excited to kick off this week's show with an interview with Tara Bosch, the founder of SmartSweets (exited) and the new better-for-you potato chip brand, Snackish.
We then get into some of the themes we saw at this week's Fancy Food Show (starting at minute 17), including real sugar/real indulgence, the continued premiumization of frozen food (and restaurant-to-CPG pipeline), Indian flavors, and flavor-packed sauces. Then, we run through some of the most interesting headlines in CPG this week: how Refresh is trying to make gum cool again, the intimate wellness brand that wants to bring sexual care products to Sephora, the real fridge cig, and more.
The breakdown:
0:00 - Interview with Tara Bosch, founder of SmartSweets and Snackish
17:04 - The Fancy Food Show recap and themes
34:11 - Can functions make gum cool again?
38:38 - The wellnessification of intimate care
44:04 - There's still room for a cool ready-to-drink vodka seltzer
49:16 - Nutribolt IPOs
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