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What Super Bowl ads told us about consumer trends

+ Once Upon a Farm goes public, new coffee creamers, and more

This week, we're diving into the Super Bowl ads (CPG trend version), what Once Upon a Farm’s IPO tells us, how BigCo brands are getting squeezed by private label, and more.

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The Breakdown:

00:00 What Super Bowl ads tell us about CPG trends
12:45 Once Upon a Farm’s IPO and the better-for-you kids space
23:19 PepsiCo's price cuts and squeezing the middle
26:45 Discontinuing Minute Maid’s frozen juice
29:58 Creatine controversy
32:18 Lactaid enters the creamer market
36:34 Bachan's acquisition


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