Happy Friday friends!
What a week in CPG. Unilever acquired Grüns for a reported $1.2 billion—less than 3 years after its first sale! We’ll be breaking that down and catching you up on everything else you missed this week in Monday’s edition, so make sure you’re subscribed (and pass it along to a friend who needs to be).
Very excited to share that Express Checkout is partnering yet again with The Lead Summit this year—one of the only events built specifically for brands!
It takes place in NYC, May 20-21st, and features over 3,000 attendees, 150+ speakers from brands like Columbia, Rhone, Harry's, Coterie, Goop, and L'Oreal.
The agenda covers everything from building brand identity in a trend-driven world to adapting to agentic AI to driving growth across new channels.
Brand and retail friends of Express Checkout can attend for FREE—just drop our name in the “how did you hear about us” field when you register. (Not a brand or retailer? Use this link for 25% off.)

P.S. Express Checkout is …





